“A & B” Naming Trend

This is probably better fodder for Portlandia, and it’s likely to have been discussed already somewhere else, but I did a quick search and didn’t find anything marking the existence of this trend, so!

TREND: Naming things (shops, blogs) in an “A & B” format, where A and B are related as descriptors for the feel/merchandise. Typically these shops/blogs have a very [rustic arty twee style artisanal modern vintage design] vibe that is up my alley. Sometimes A and B are two surnames, which isn’t a new phenomenon, but I’ve included such examples whose content has the vibe.

I followed blogroll rabbit holes and did searches on Etsy for shop names with the word “and” (the “+” and “&” searches were fruitless). I also did some Etsy shop/item favorite rabbit holes. If you’re into this aesthetic, this should be a damn good suggestion list! The figs! The figs!

ALPHABETICALLY:

AIRHORNS & LASERS

BUTTER + BRASS

Chocolate & Zucchini

cupcakes and cashmere

Bevel and Boss

BIRD & BANNER

Bleu & Fig

blink & boo

BODIE and FOU

Bompas and Parr

bugandBear

Bunny and Dolly

Burlap and Basil

coos & aahs

ebb & flow

Cactus and Quail

Cocoa & Fig

coco + kelly

Damask & Dentelle

FERN & FEATHER

fig & cherry

fig + fox

fig + kindle

fig & me

Fig & Plum

fig + sage

Fig and Thistle

fig & walnut

frazier & wing

the girl & the fig

HankandLucy

heart & stone

HI + LOW

Hither & Thither

House & Fig

JAK & JIL

KNOT & BOW

LABOUR AND WAIT

Lillian and Leonard

Lily & Fig

Lined & Unlined

LOTTIE + DOOF

Luxe + Lilies

lylaandblu

Mary & Matt

mustard & sage

Nectar & Light

The Oven and The Fig

Paper+Cup Sketchbook

Peonies and Polaroids

pewter + sage

print & pattern

purse ‘n boots

rackk & ruin

Raine & Sage

Sage & Simple

SAGE & STYLE

scout&catalog

SHIM & SONS

sho & tell

simple + pretty

Smith & Ratliff

the snail and the cyclops

snippet & ink

stripe and field

Stuart & Wright

Swell and Stylish

TOBACCO&LEATHER

TWIG & THISTLE

vogue and coffee

{ wit + delight }

Whimsy & Spice

woolgathering & miscellany

…ETSY:

The Beaver & Panda Brand

BettsandBrand

Bird and Blossom Design

BitchandStitch

byrdandbelle

CONCRETEandSAND

Fern & Rolland

GlitterAndGarland

Hammer and Hand

Kiki and Polly

KNOT & BOW

olive and garland

PineandMain

Present & Correct

PrimandPosies

QuillandFox

roddy&ginger

Shuttersandsand

silverandsand

SurfAndSand

Figs, yo!

Lord I need the state to process my license faster. HURRY UP.

So I didn’t even touch bands, bookshops, bars, restaurants, or try searches for “and” in other languages.

Any I’m missing? Who are the originals?

Cheers, Genna

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